Enhance retail media effectiveness by optimizing ad placements, content relevance, and audience targeting to drive omnichannel sales during the key tailgating season.
September - October 2023
Campaign Features
Omnichannel Campaign
Seasonal Solution
Tactics
Offsite Display Media
Homepage Carousel
In-store Shelf Blade
Digital End Cap
Category Aisle Banners
Key Result
Redemption Rate
0%
Featured Results
New Customer Breakdown
New to UPC
0%
New to Brand
0%
New to Category
0%
Featured Results
Brick & Mortar
Sales Lift
0%
UPC Penetration
0%
+5.8% higher than peers
Featured Results
eStore
Sales Lift
0%
UPC Penetration
0%
+24.5% higher than peers
Featured Results
iROAS
$0
This is inclusive of Media Investment and Coupon Spend.
